By ELAYNA PAULK
Facebook, one of the leading social media outlets in the world, is consistently growing and expanding.
Just recently, Facebook has updated its “trending” feature. This feature can be found on the right-hand column of the home page and gives the most trending topics that aren’t only popular within the Facebook world, but across the globe.
This feature keeps the discussions on Facebook relevant, and timely. While other social media sites like Twitter, also utilize the “trending” feature, Facebook eliminates the limitations by connecting us to constantly changing information around the world.
Live updates have always been one of Facebook’s strongest features, but as Facebook continues to expand that feature, it may be the reason behind Facebook’s constant success.
To date, Facebook currently has 1.49 billion monthly users. Also, according to Facebook 2015 reports, Facebook has 968 million active daily users. Of course, websites such as Twitter and Instagram are increasingly becoming more popular for teenagers and adults in their early 20s however, Facebook continues to dominate the social media world. There are numerous factors responsible for Facebook’s success. Features that currently keep its audience engaged and connected may be the secret to that success.