By ANAEL GAVIZON
Among all the disheartening stories that have been covered about Puerto Rico since its devastating hurricanes in September, we find many personal experiences of people who suffered in their beloved land. This week, The Miami Herald featured one story about a Puerto Rican that was accompanying one of his family members on her last days. Many were sick from the contaminated water and mosquitoes that followed the hurricanes.
In the medical center, “generators hummed in the background, powering the ventilators and feeding tubes of patients who had fled nearby hospitals after Hurricane Maria knocked out power across the island.” But in the middle of this climate of nervousness and the preoccupied crowd, an old man took his guitar and started to play songs for his wife lying next to him.
Santos Candelaria also said he was playing songs to thanks the medical staff and volunteers that came to help his country in this crisis. This act from Candelaria reunited a small crowd of people singing proud to be Puerto Rican, but also people looking for support and hope.
There were a lot of things that impressed me about this particular story published by The Herald this past Thursday. First, is the fact that it focused on those little pieces that really change your perspective and make you smile. I realized that this could be one of the reasons why it is the center of the front page and essentially the day’s cover story. The second thing that called my attention was the use of multimedia in the article.
When you look the publication from the “front page” of The Herald it looks like a simple video and then you wonder why would they have that as one of the most important stories? Yes, it is a nice story but isn’t other news more controversial or shocking. The only thing that came to my mind was the fact that the video that was accompanying the piece was definitely a perfect video for social media. It was a short video, with images from the stories but titles that narrated what was happening. This is one of the formats that Facebook and many other websites have been using to advertise, promote a story and have a larger reach. It is a short story, with good visuals, that is appealing to the emotional, easy to understand and easy to instantly share.
I also noticed that although they had this self-explanatory video, the newspaper decided to also write a larger article with a more in-detail store for those who were looking for more information. It is also interesting because it makes us think of a balance between getting our news from social media and newspapers’ websites.
To see the original Miami Herald story, go to: