Nike releases HyperAdapt 1.0


Nothing is more agitating than trying to get to your targeted destination and your shoe laces suddenly become untied. Usually, there is no table, bench, chair or raised surface to rest your foot on when disaster strikes. Leaning down and getting in the way of oncoming pedestrian traffic is so passé. On Thursday, Nike released their solution to this common issue.

At the Nike Innovation 2016 in New York City Nike announced the debut of the HyperAdapt 1.0, a self-lacing designer sneaker that does all of the “tedious” work of tying your laces for you. When you step in the shoe, your heel will hit a sensor and the shoe laces will automatically tighten. On each side of the running shoe, there are buttons to tighten and loosen the grip.

Nike still has not released how much these bad boys will cost. However, they are expected to be ready for purchasing during the 2016 holiday season.

“Sneaker Head” social media accounts and common fashion websites are eating this idea up. Many call it “revolutionizing” and “beyond innovative.”

Popsugar, a popular fashion and lifestyle blog stated, “If you thought fashion was already sneaker-obsessed, this may just send the style — and the rest of the world — over the edge.”

Popsugar also compares these outrageous kicks a “blast of the past” because these sneakers resemble the Marty McFly’s shoes in “Back to the Future.”

CNN even threw in its two cents by simply stating, “How does a sneaker tie itself? Duh!”

On the other hand, Wired raised some concerns by saying, “It’s a compelling vision for sure, but as with all technology there are potential trade-offs.”

Shoe enthusiasts and Nike fans are in awe and projected their feelings all over Twitter.

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However, some Nike lovers are upset that there is no reference to “Back to the Future” and Marty McFly.

Screen Shot 2016-03-17 at 10.40.16 PMWhat do you think about the latest Nike announcement? Do you think these shoes reflect the laziness in our society or optimal innovation?