Sensationalism of 9/11 video coverage

By CHARLOTTE MACKINNON

Today marks the 14th anniversary of the 9/11 attacks on New York and Washington, an event that changed America in so many ways – with news coverage being one of them.

The live coverage of the jets hitting the World Trade Center in New York City exposed millions of Americans to the horror that was happening, in real time, during the terrorist attack. News networks did not have time to plan a way to present the footage in any scripted manner; it didn’t matter if you were the anchorman of NBC or a stay-at-home mother watching the TV in her kitchen as she made her children breakfast. We were all faced with a crisis, and we were all able to see it unfold before our eyes – and that’s the kind of sensationalism that has impacted news coverage and shaped the way viewers react and commemorate certain events in the past 14 years.

Certainly the 9/11 attacks would still be a landmark event in American history, regardless if they had been caught on camera or not. However, the sensational – and horrifying — footage had so many immediate implications on the nation, both for the viewers and the media.

In the days after the attacks, David Westin, president of ABC News, ordered the the video not be repeated continuously so as not to disturb viewers, especially children. This type of decision raises the ethical question that journalists have been faced with time and time again, about where to draw the line in terms of how much we expose to the public. This applies to not only disturbing content, but content that threatens national security – which also became a major issue in the aftermath of 9/11, which I won’t get into here.

But where is that line? There is no definitive answer, but most would agree that even if coverage is shocking and violent, the viewer has the right to see it. In cases like 9/11, there really is no warning for such a catastrophe, and in live situations, there really is no opportunity for such a question to even be considered. In fact, in the past week or so, the nation has been abuzz about the live coverage of the shooting of two journalists by their former co-worker while broadcasting for WDBJ. The entire event was caught on camera and aired live without warning. And that coverage – that immediate visual access to the gruesome tragedy – completely changed the way the news was handled and perceived. The live video element of the story created a sensational wake following the incident that has sparked debate about the nation’s gun laws and other security issues. People are shot and killed every hour of the day throughout the world; but it was the live coverage of the event that made this one particular incident so sensational.

In this day and age, the landscape for journalism is constantly evolving with the developments of new technologies that give way to new platforms of communication. Video footage has been the leading form of journalism that has created lasting reaction in the past decades, and with technologies like smart phones and online platforms like social media, content has become immediately accessible to almost everyone. The footage of the 9/11 attacks that was recorded 14 years ago today is a landmark for broadcast journalism to show just how lasting the impact of visual news coverage can be.

Mr. Untouchable back at work

By COLIN DAVIS

Sept. 10, 2015, marked the start of the NFL regular season with a game between the Pittsburgh Steelers and the New England Patriots.

As an avid football fan, this was music to my ears, but still something was unsettling.

The big story in the NFL offseason was the Deflategate scandal where the Patriots were accused of playing against the Indianapolis Colts in the AFC championship game with intentionally deflated footballs so that they would be easier to catch and throw. Most importantly however, Tom Brady was presumed to be aware of the cheating in some form or another.

Add this on to the growing list of suspect behavior for the Patriots in the last decade and suddenly there are questions that need to be answered.

Why does Tom Brady get a pass from the general public for his involvement in scandal after scandal?

Tom Brady is a great quarterback, arguably the greatest of all time. He is an inspiration for the underdog, a source of pride for kids being overlooked all across the country, but it is undeserved.

Brady has been involved in scandals throughout his storied career. Most recently and notably Spygate and Deflategate have demonstrated that the Patriots organization is about winning at all costs even if it means ruining the integrity of the game. Yet somehow, through all these scandals, Tom Brady remains unscathed. Still Brady is looked at as Mr. All-American, and still he is regarded as one of the best quarterbacks of all time.

Tom Brady goes to show that the American public loves a winner. The Boston Brady fanatics are some of the most loyal in the world, and as long as Brady keeps winning championships, he will always have a place in America’s heart.

‘Insta-famous’ offers major social capital

By MEREDITH SLOAN

According to CNN, Taylor Swift recently surpassed Kim Kardashian West as the most followed user on Instagram. Swift now has 45.9 million followers while Kardashian West trails behind with a mere 45.7 million followers.

Instagram, a mobile photo-sharing app, first began in 2010 and was acquired by Facebook in 2012.

In today’s increasingly visual society, social media popularity now correlates to social capital. This correlation gives celebrities the opportunity to give their fans access into their private lives to benefit their popularity.

Taylor Swift’s goofy personality shines through her Instagram. Her feed frequently features her cats, her notorious celebrity girl crew, and plenty of knit sweaters. Kardashian West, on the other hand, portrays a more glamorous image, featuring mostly an assortment of selfies and family photos.

Both celebrities have strategically created a brand that consumers are actively following. Companies are actively following too.

Online endorsements have become the ultimate marketing move for makeup brands, clothing brands, and even food brands. Celebrities are now serving as the middleman between the brands and the general public.

Since celebrities have an active online following that can be accessed immediately, it makes sense that their virtual popularity would correlate into real life.

Nowadays, social capital is tracked by number of followers and number of likes per photo on Instagram.

China puts military on display for media

By LINGYUE ZHENG

Sept. 3, Beijing’s Tiananmen Square was the spotlight of a lavish parade to commemorate Japan’s defeat in World War II 70 years ago.

There was no shortage of firepower on display, including upgraded machinery and previously unseen missiles. China’s growing military power is being keenly watched amid regional tensions. Unexpectedly, President Xi Jinping made an announcement in the beginning of the display that China would cut 300,000 troops from the 2.3 million-strong People’s Liberation Army.

This announcement went top on Chinese most popular searching engines. Chinese state-run newspaper invited analysts to explore more on this message President Xi delivered, and so did some western media who also asked think tanks to analyze what the action will actually bring about.

Personally, I think the cutting troops is a way to showcase that China’s determination of peaceful development though cutting troops is not necessarily translated into cutting military expenses. Especially in this high-tech era, military power has nothing to do with the total amount of soldiers. It is how advanced that technology applied to weaponry matters. Nevertheless, the announcement impressed the public that, at least, China is willing to be a peaceful developing country, rather than a threatening country purposely wage conflicts.

Besides, I think the message to cut troops can be treated as a signal to neighboring countries that keep having frictions with China over the last a few years. China always have several territory issues with Japan, the Philippines and Vietnam. Sometimes the tension between China and these countries gets intense, even on the verge of war. The military parade indicated Chinese military power, and at the same time, troops’ cutting information showed that China has no intention to resort to wars to solve problems. The military parade and the troops’ cutting announcement combined, conveys an attitude that concessive in form, but aggressive in essence. That is, China owns the capability of solving problems depending on military power, but it voluntarily refuses to do that.

Freddie Gray: The $6.4 million question

By ELAYNA PAULK

The family of Freddie Gray, 24, a man who died of severe injuries in the back of a police van during transport in Baltimore, has been awarded $6.4 million in a wrongful death settlement.

That’s $6.4 million, just so Gray’s family and the city of Baltimore can just put the matter behind them, said the lawyer of Freddie Gray.

What isn’t being answered is what happened in the back of that police van. How is it possible for a handcuffed man, who sustained severe injuries after being arrested, to die of a traumatic head and back injury?

The city of Baltimore police department has a strict protocol to follow in regards to detainees. In fact, the police protocol specifically outlines safety restraints in transport vans, one of those being that the “detainee is secured with a seatbelt or restraining device.”

Unfortunately, questions like these regarding Freddie Gray will never have answers.

Currently, six of the officers that contributed to the death of Freddie Gray must stay in the city of Baltimore, after the defense failed to prove that the six arresting officers wouldn’t receive a fair trial.

As the mystery of Freddie Gray grows, it is imperative for the trial to determine whether or not the six arresting officers are guilty of murdering Freedie Gray, and if, in fact, the officers did kill Freddie Gray, the questions that should be answered are “how,” and “why.”

Brazil’s media morals — Facts vs. news

By ISABELLA MESQUITA

One of the greatest and most admirable roles of the news media is to unveil the truth and shine light on hidden and misrepresented facts. However, news media and journalists don’t always honor this role.

Many times what we call news is actually a warped story written on behalf of one’s economic, personal and social interests.

Born and raised in Brazil, I have seen this happen daily on television and other media outlets as the country undergoes a severe and aggravating political and economic crisis.

Amidst the rising wave of opposition against Brazil’s current government and its leader Dilma Rousseff, Rede Globo, the country’s main over-the-air broadcasting network, clearly took its side with the opposition.

Last month, Globo’s director Erick Bretas quoted singer Bob Marley, saying “Get up, stand up” on Facebook and Twitter in an attempt to encourage people to be a part of the uprisings in favor of the president’s impeachment.

In addition to that, Globo interrupted its transmission schedule and left almost 100 percent of its reporters on duty in order to bring about a greater attention to the outbreaks – an effort not seen in Globo’s coverage of other events of the same and/or greater magnitude.

Despite my beliefs that Dilma’s government is highly flawed, corrupt and is headed in the wrong direction, the way these events have been covered by the country’s main TV channel, as well as the statements posted on behalf of its staff have clearly shown bias and a lack of professionalism.

As a matter of fact, I do agree that the country is collapsing in Dilma’s hands, however her impeachment and any other uprising should never originate from the media or be manipulated by it.

Regardless of a specific economic, political and social scenario, media outlets should maintain their integrity and honor their role as informants, not opinion-makers.

Rolling Stone: Journalistic failure

By CHELSEY SELLARS

As if journalism didn’t get enough criticism before, the public now has more reason to wag its fingers at the news media.

Last year, Rolling Stone released an article titled “A Rape on Campus” that detailed the horrific events a student endured at the University of Virginia. Hot story, surely an interesting read, but too bad it was lacking one thing: facts.

Columbia University’s Graduate School of Journalism published a report earlier this week stating the article was flawed, causing Rolling Stone to retract the article altogether.

Now Rolling Stone is not the first to commit this journalistic malpractice, but it still doesn’t excuse the mistake. Fact-checking is part of the ABCs of journalism. Obviously, it was not hard to check the facts, or else there would not have been a 13,000-word report on how the entire article was wrong. Minor missteps like this can greatly hinder the quality of work and credibility of the media source.

Incidents like these may not seem so paramount now; they are tiny pebbles thrown at a bullet-proof glass. However, imagine if publications continue to let these amateur mistakes occur? The pebbles will turn into full on boulders, breaking down the house journalistic works and credibility.

The public naturally has skepticism over the media as it is, and faulty articles will only increase it.

New Periscope helps us explore world

By NADIA BACCHUS

New applications and types of social media come out everyday. This is no surprise since it’s almost impossible to see someone not walking around with their smart phone in their hand. People love posting pictures and statuses about their life and liking things about their closest 500 friends’ lives. So, naturally, the next step for social media was a live-streaming video app.

Enter Periscope. Periscope allows users to live-stream whatever they’re doing at any time of the day and anyone can watch and post comments that momentarily appear on top of the video.

The Periscope team said the idea behind the app is to be able to see the world through someone else’s eyes. For example: seeing though the eyes of a protester in Ukraine or watching a sunrise from a hot air balloon in Cappadocia. But that might be wishful thinking on their part because the most popular videos so far have been people showing you what’s in their fridge.

The app, acquired by Twitter, is already expected to have new updates in the near future including being available to Android users and film in landscape mode.

Women as stereotypes in media

By HANYA ALKHAMIS

After studying for my test in CEM 102, I was amazed after I was struck with reality of how media presents stereotypes such as those about women.

Women are seen to be fragile and sensitive human beings, who are easily hurt. Reading about stereotypes, the book stated that women who are single are presented in movies and in TV shows to being superior, sexy and in control of any situation. While on the other hand, women who are mothers are seen to be nurturing and caring.

Why?

Why make women into a stereotype? We are presented in many shapes and figures and we grow to the realization that we are actually what the media wants us to be. Why are the women who are in a relationship always miserable and always in doubt? Why are women presented to be fragile and sensitive?

Independent Women

Independent Women

The media have all the power to shape our beliefs and values. We are always surrounded by messages by how we are supposed to look like and act.

As a teenager, I am always self-conscious about my body and my outer image. Why? Well because the media around me influence the way I see myself as a woman. If you are not skinny and tall you are not worthy of being a woman.

You are not fully beautiful without makeup on. You are not fully dressed until you put on that bright red lipstick. Why do media try to change our image? Are we not good enough? Should we all be models?

We are all strong women regardless of our social and economic status. We are all worthy of attention. Whether you are single and ready to mingle or married with five children we should all be seen the same way: strong and sexy. We should not allow the media to shape an ideal image of how a woman is supposed to look like and act. We are all beautiful in our own way.

Repercussions of Rolling Stone’s story

By DIYA VASUDEVAN

I remember when Rolling Stone‘s University of Virginia gang rape story first came out, there was a level of fear and understanding that resonated with me regarding the story. I had been a freshman for only a month or so when the story came out and after seeing what university was like there was no doubt in my mind that the story was true. That is what this article preyed upon.

Regardless of the validity of the story, Rolling Stone was the first ones to talk about it in a big way, to draw attention to a real issue. However, they used the wrong story, they fabricated it, it was intentional manipulation.

A scandal like this has many repercussions on many levels. Not only will true experiences like this be doubted in the future, thus making it harder for victims of rape to speak out, but the whole topic of rape itself will become more of a taboo.

On a journalistic level, however, will people trust journalists less and less as time goes on? There have been multiple events in the past year or so that has called into question journalistic integrity.

The scandal relating to Brian WIlliams was one of the biggest ones in recent times that has made the public call into question if it really can trust journalists to be honest and give them correct information. A scandal like this could have been easily avoided with simple fact checking by the editors and the main writer, this kind of fabrication was intentional and says a lot about journalism today.

Drudge Report still ranks No. 1

By S. MOLLY DOMINICK

A recent article from Politico identified the Drudge Report as the “leading source of referral traffic” for many notable news organizations. This means that—other than browser searches and social media, which usually will lead users to news stories through links and shares—the Drudge Report is the No. 1 place where readers go to get routed to news.

First of all, the obvious thing to note is that the Drudge Report is openly conservative. It often crafts its headlines and arranges its content from a conservative perspective. The fact that this conservative news routing site ranks is most used brings up questions about the political demographics of news readers nationwide.

Does this reflect the views of the nation? More likely, it just sheds light on what we guessed already. Those who seek out news the old-fashioned way tend to lean more to the right; those who like their news brought to them (e.g. through apps) tend to lean more to the left.

The Politico article also notes that the Drudge Report has experienced very little change to its Web page over the years, which I found interesting.

When it comes to keeping users engaged, the mentality used by companies usually revolves around updating, upgrading and introducing change to keep things interesting. However, the Drudge Report has been mighty successful in keeping things exactly the way they are.

This might be more of a testament to the audience who most religiously uses the Drudge Report, as previously discussed. But it might also be something for other marketers and newsmakers to keep in mind before making major changes to what they offer. In some situations, consistency may be equated with reliability and could be a more effective strategy in keeping a loyal audience.

More multimedia is a good thing

By SHAKIRA MOLET

Most of us are familiar with John Oliver from “Last Week Tonight” and how he tackles prominent issues in our society, such as student debt.

In his segment, he utilizes statistics, interviews, excerpts from government documents and of course, a bit of comedy with a lot of sarcasm.

So why does this matter?

If you were to check how many views the video above has, you would notice that it has more than four million views just on YouTube. Not only does this show entertain those who watch, but focuses on the news and getting information out to the public.

So why is it that these kinds of media get so much more exposure than an article in a newspaper, whether on paper or online? I believe it is because of the multimedia aspect.

When the audience can see footage of what a news story is about, it leaves more of an impression than a boring article. Though many websites do include photos and videos for some news stories, it is still not enough. Reporting needs to make room for more multimedia outlets in order to make reading the news more interactive and bring in a bigger audience.

Images, videos in news tell stories

By MADISON CRAMER

Severe weather. Violent crimes. Jaw-dropping plays. Sure, reading descriptions about these things are great, but think about how much pictures and videos take these to the next level. We’re able to witness the news with our own eyes, without having to rely solely on the words of a journalist, and that’s an incredible thing. 150407-walter-scott-shooting-mn-1915_49a17602bafad4aeb9048146c298c361

Take the recent occurrence in South Carolina, for example. A man was fatally shot by a police officer, creating an uproar within the community and across the country.

With the power of video, people around the world were able to see this disturbing event in plain view. This will help the public learn the facts rather than be fed rumors, because video doesn’t lie.

Images are an extremely powerful tool in journalism. They tell a story and capture moments that we would have otherwise missed. They let us learn the truth without risk of false information. They’re candid, real and often shocking.

Without them, journalism would run the risk of being bland or uninteresting. As can be seen in the photo to the right, images are a vital tool in journalism that not only back a journalist’s words, but also significantly add to them and enhance the experience for the reader.

Kuwait’s influencers have social impact

By HANYA ALKHAMIS

In the past two years, Kuwait has been booming with influencers like Fouz ALFahad and Bibi Al Abdulmohsen, Hassan Al Mosawi and Yalda Golsharifi. These are all familiar names to Kuwaiti society. All of these people are part of a sensation, a social media sensation. Influencing people to buy things such as shoes, hair products, makeup and also visiting new restaurants.

Most of these people are all part of a worldwide known company called Ghalia Tech, which is a marketing agency founded and established, by Abdulrazaq Al Mutawa.

Influencers are used to help market a product or an event or even a restaurant and get the people’s interest. Keeping people up to date of what is hip and new and getting everyone interested to go and buy the product. To be an influencer, one has to give up his or her privacy. How so? Your Instagram should be public and everyone should have access to it. You would be able to market the product using your Instagram and tagging the product’s company into the image you are posting. Being an influencer does not only mean giving up your privacy but also giving up your time, to traveling, shopping and even going to more outings.

You don’t need to have studied a certain major to become an influencer, which is a great opportunity for people who have no job opportunities in the field they have studied. Being a journalism major, I have been worrying about what sort of work I will do once I graduate and this might be an option. I am also thinking of taking this summer as a great opportunity to work an internship at Ghalia Tech to practice my journalism skills and see what an influencer can and can’t do in depth.

Implications of a reporting assignment

By DIYA VASUDEVAN

A couple of weeks ago we received an in-depth assignment. Everyone in our class was given an address of a house and we were told to find out everything about the people who owned the house without contacting them or entering their property. This was my first time experiencing hands-on investigative work and it was thrilling and surprisingly easy.

Why do I say thrilling? Because, as I drove by the house while munching on my Publix sub, I felt like a CIA agent. Why do I say surprisingly easy? Because the ease at which I could find private information about strangers without any legal restrictions surprised me.

As a person who studied theory of knowledge, the implications of the task I had just completed dawned on me and reminded me of George Orwell’s famous 1984 quote “Big Brother is Watching You.” During my day of investgative work I had the opportunity to access all kinds of public records information, like someone’s criminal record, marriage certificate, birthday, legal involvement, the day they registered as a voter, who they were married to, if they were divorced and if they had kids.

Our information is everywhere and, as Orwell appropriately summarized, “If you want to keep a secret, you must also hide it from yourself.” With Facebook documenting our every move socially and LinkedIn documenting our every move in the workforce, there is not much we can hide from the public and, more importantly, the government.

As citizens of this country, we have the right to access all of this information, refusing to hand over certain information that we request is against the law. In regards to public records, even voter registration is a public record in the U.S. The only two areas that maintain restrictions is a person’s Social Security number and their driver’s license number.

Covering sexual assault on campuses

By SHAKIRA MOLET

On Saturday night, a possible sexual assault on Florida International University’s West Miami-Dade campus was reported to police. According to police, the two people involved are acquainted with each other and so far, no arrests have been made.

Although sexual assault on college campuses is a significant issue, there is not nearly as much news coverage as there should be.

Last year, FIU had another problem with sexual assault when a repeat offender would touch female students without their consent, then flee the scene on his bicycle. Despite the fact that this offender made students feel unsafe on their own campus, there was barely any news coverage about these incidents.

It is about time that the news media stops reporting on celebrity gossip and starts focusing on the real issues that has become a rising problem in our society. With more coverage on sexual assault and rape, we can reduce the amount of incidents and make campuses a safer place.

If anyone has any information about possible assault on Saturday, please call FIU police at 305-348-2626.

Social media steal the news show

By MADISON CRAMER

While many people still watch the news each night, or as often as they can, others are far too busy to sit down in front of a television for more than a few minutes. Thanks to social media and technology, we no longer have to do this.

FullSizeRender (1)Most news sources have apps for our smartphones, and many offer the helpful “push notifications.” This allows people to receive breaking news updates directly on the home screen of their phone and thus saves people tons of time.

Personally, I love receiving these notifications almost every day. It makes it so I don’t even have to check the app itself, which, in my case, is CNN, to learn that day’s news. When I’m far too busy to read through the app, these one-to-two-sentence notifications are extremely helpful.

These notifications are also useful for learning something new. I’ll often receive a notification on a news story that I didn’t know anything about or that I didn’t know existed.

They keep me informed throughout the day, without even having to push a button. We clearly have it easy these days, but with that comes a new level of knowledge. Thanks to these advances in social media, we’re able to learn so much more about the world and about current events than we’ve ever been able to before.

Ultra gives attention to EDM performers

By HANYA ALKHAMIS

Friday, Saturday and Sunday were all about electronic music, lasers and smoke.

Ultra Music Festival took place this weekend at Bayside Park in downtown Miami where crowds of people gathered from all over the world to celebrate this music festival. For many, it was their first time and for others they have been coming to this festival for several years.

Girls and women wore revealing, colorful and fun outfits that looked very cool resembling the electronic energy of the festival. I was amazed by the amount of country flags I saw, as many attendees had their country flags covering their backs all the way from Brazil to Lebanon.

Despite the rainy weather on Friday, the crowd was not held back from celebrating and I could remember Afrojack exciting the crowd when he said “We do not give a **** about the rain!”

I was amazed to see that one single music festival excited the whole city of Miami.
Tickets were first sold on the Website in November at a very reasonable price of approximately $200 for all three days’ tickets. As the festival opening date approached, ticket prices went up for people who were trying to sell their tickets. And on the Website two weeks before the Event tickets were sold for $450 in total, leaving people to think twice before buying a three-day ticket and relying on single day tickets sold by individuals for a cheaper price.

As mentioned, I was amazed how the music festival excited the whole city. The city of Miami was full of advertisements for pool parties, nightclub events and other events happening all over Miami. As I stood outside on my balcony, I could see the little advertisement planes fly slowly all over the downtown and South Beach.

On Friday, the festival began at 4 p.m. with everyone gathered in the main stage area, where all the famous DJs played. As a journalist, I approached the Ultra Music Festival venue with all eyes and ears, observing everyone’s actions and seeing how they react to this type of loud electronic dance music. Despite the rainy and windy weather, people kept enjoying the show. People were jumping and dancing nonstop until 12 a.m., to the beat of the rhythm.

Saturday was filled of surprises; Usher appeared and shocked the whole audience with his energy. Saturday wasn’t the only day filled with surprises, though. Sunday’s night had Iggy Azalea and P. Diddy and even most importantly, Justin Bieber. Colorful and loud, fireworks filled the skies and people jumped around with all the energy they had left till Sunday 11 pm when the finale occurred. An end to an eventful weekend filled with loud electrical music, and exciting advertisements. Definitely a Festival to remember.

Hillary Clinton, star of ‘The Matrix’

By S. MOLLY DOMINICK

When reading online news, I hope to achieve a balance between biases by ingesting left-leaning, right-leaning and politically neutral media (to the best of my ability, of course). One of my primary sources of neutral news is Politico and it usually remains up to snuff.

However, today I ran across this image while reading an article on that site:

Source: politico.com

Source: politico.com

Swimming through a sea of high-tech coding wizardry far above the heads of the measly public, Hillary Clinton scowls toward an unknown opponent, contemplating her sinister past…

That’s what I get from the drama-inducing, Photoshop-doctored photo above. In fact, based on this image, the accompanying story may actually be about Hillary Clinton starring in a new sequel to “The Matrix” rather than about a political scandal concerning her responsibleness as a public official.

I understand that Politico was adding character to its content and being a bit creative here. That’s not a bad thing, although it does invite questions about the appropriateness of this when the following article approaches an issue sensitive enough to potentially harm a public official’s reputation.

I also understand that this photo does not necessarily show a political leaning one way or the other. In fact, my thoughts about the photo shifted from two extremes.

My first impression was that her scowl made her seem mean, or just gave an overall negative vibe, paired with her stark black-and-white contrasted coloring. Plus, she seemed overwhelming by the coding (the scandal) surrounding her. But upon further reflection, this image might convey the exact opposite. Her expression could be a face of tough determination in the face of those opponents attempting to tarnish her name. She is distinctly separate from the coding, after all, appearing boldly in front of it.

The English class-style dissection of this image could continue until we’re as gray as Hillary’s ashy-hued, color-manipulated face.

But all fun aside, including an image like this could possibly cross a line into editorializing (or diminishing) an otherwise serious hard news story, depending on how you look at it—which could be problematic for a famously neutral news source like Politico.

Why should media cover Ultra?

By SHAKIRA MOLET

Every year, Ultra Musical Festival invades downtown Miami during the month of March, bringing with it celebrity DJs, crazy parties at South Beach, neon costumes and, of course, electronic/dance music.

But why do news outlets bother covering this three-day musical festival at all? Well let’s look at what else Ultra brings with it other than a good time.

One major complaint residents always have when it comes to Ultra, besides the loud music, is the chaos of downtown traffic. Major streets are blocked off so that Bayfront Park can accommodate the 80,000+ people that attend Ultra, which causes in a drastic increase in traffic for the duration of the festival.

In addition to traffic, Ultra Music Festival also brings safety concerns. Last year, a security guard working at the festival was trampled and was immediately sent to urgent care after receiving severe injuries all over body, especially her head.

Screen Shot 2015-03-29 at 2.58.10 PMOn top of that, many attendees find themselves in need of medical care every year during the festival, resulting in hundreds of fire rescue calls.

It is because of this that Miami-Dade and residents made efforts to prohibit Ultra from returning the following year; however, their efforts proved to be a waste of time when a public uproar convinced officials otherwise.

Like it or not, Ultra has been bringing millions of tourism dollars for years. Though it is true that hosting the music festival costs Miami quite a lot of money and festival organizers pay for much of it, it seems that Ultra, at least for now, will be returning every March as long as those in charge of the event continue to take safety measures and pay for various operating costs.

Though all these issues are indeed worthy of coverage, there is another surprising reason why the media covers Ultra as well as any other musical festival and that is because it gives the public an inside look of today’s youth. For obvious reasons, the media is obsessed with what interests today’s young adults and how this generation continues to change. In response to this, some news and media outlets decide that it is necessary to report what goes on.

Ultra Musical Festival has made Miami its home for 17 years now and with no definite end in sight, it looks like we will be seeing it, and the resulting coverage, for years to come.