Native advertising: Killing the free press?

Posted on September 18, 2014 by Dylan Weems

By DYLAN WEEMS

With the gradual shift of news from the traditional hard-copy paper format to online journalism, advertisers have found it much more difficult to reach readers.

According to a study done by the Rich Media Gallery, banner advertisements on websites are clicked on purposefully only 0.17% of the time. Now, in an effort to increase the viewing of advertisements, companies have turned to a strategy known as native advertising. It is a strategy that essentially takes an ad and disguises it as a news story.

Native advertising has many journalists worried that the news industry as we know it will die. Independent journalism could nearly vanish if other companies are able to interject their advertisements into real news stories. The popular website BuzzFeed is notorious for this. One hundred percent of its revenue comes from “branding content.” This means that there are articles such as “9 Ways Cleaning Has Become Smarter”… sponsored by Swiffer.

Arguments have been made that “as long as the reader knows the difference between a news article and native advertising, there shouldn’t be a problem.” However, less than half of readers actually can discern the difference because the entire point of the ad is to disguise itself as a news story.

BuzzFeed is not the only website guilty of utilizing native advertising. Even The New York Times ran a “story” on women’s prisons that was really a promotion for season two of the popular TV show “Orange is the New Black.”

Finally, there is some fault to the reader here. The best way to get rid of native advertising is to start paying for online news, but it seems that no one is willing to do that because the Internet is just too convenient.

Obviously, no one really what the full extent of native advertising will be just yet. Only time will tell. Hopefully, the days of a free and independent press in America are not over.

theSkimm: The future of reporting?

Posted on September 12, 2014 by Lindsay Thompson

By LINDSAY THOMPSON

In this digital age, there are a million ways to read the news: turn on the TV, go online, download an app, and even check your e-mail. The last option is becoming increasingly popular, with newsletter like “theSkimm” popping up.

theSkimm is a daily newsletter summing up important current events, written in a sassy tone to appeal to their target demographic, city-dwelling females ages 18 to 34.

The newsletter is simple way to stay up to date and the summaries are written in an interesting way that keeps their audience reading about topics they may not otherwise be interested in.

“We are reaching our readers in the way they want to be reached and they are making us a part of their daily routine,” said Danielle Weisberg, co-founder of theSkimm.

The newsletter’s motto is: “We read. You skimm.” This means that you don’t get all the facts. Still, we are a generation that wants everything fast, easy, and now, while needing to put fourth minimal effort to attain it. This is exactly what theSkimm gives you. It comes right to your e-mail’s inbox, so you don’t have to hunt down the information, and gives it to you very short and sweet.

So, is skimming going to become the future of reporting? If quickly reading over short newsletters were to become how everyone reads the news, possibly important information could be lost or withheld from our knowledge. Not every story can be summed up in one nice, little paragraph. More often than not, readers need background information and longer explanations to understand everything that is going on with complicated topics such as politics and foreign affairs.

For now, theSkimm seems to have no plans of taking over the reporting world.

“We’re really not a place for people to go to see breaking news and that’s been a luxury,” Weisberg said in an interview with the Huffington Post (http://huff.to/1pp5mmO).

theSkimm continues to grow in popularity, reaching 500,000 subscribers this past July after existing for only two years. The future of news is changing, and it may be headed in the direction of theSkimm.

Apple’s new iPhone 6 debuts

Posted on September 10, 2014 by Xuanchen Fan

By XUANCHEN FAN

The new iPhone 6 was finally shown to the world on Tuesday of this week. Pre-orders start on Sept. 12.

The iPhone 6 is 4.7 inches diagonally and 6.9 mm wide.

The iPhone 6 Plus is 5.5 inches diagonally and 7.1 mm wide.

Moreover, the iPhone 6 Plus has a full 1080p HD display than a 720p HD display than iPhone 6 which apple calls it Retina HD.

The iPhone 6’s Wi-Fi speeds are up to three times faster than those of the iPhone 5s. The iPhone 6 also has faster LTE than the iPhone 5s. Some details on the landscape is also improved, like, some apps, mail, and weather.

Apple also advanced its iPhone camera. The all-new feature on the camera called Focus Pixels, which has an eight megapixel iSight camera, a 1.5u pixel sensor and a f/2.2 aperture lens. Apple says, “That’s a nerdy way of saying, we’ve made the iSight camera a lot better.”

The new iPhone’s body is larger and more rounded edges make the sizes feel good. And Apple CEO Tim Cook maintains that the new appearance make it more comfortable for people to hold it. However, many people argue than the new look make the iPhone 6 looks ugly.

Every time, Apple makes new products, a side of people argue that the products are worse than before and Apple’s creation begins to decline. But Apple’s product is still the best-selling around the world and iPhone 6 is the best among the telephones nowadays.

New iPhones are available in gold, silver, and space grey, and are available in 16 GB, 64 GB, and 128 GB capacities. The iPhone 6 pricing starts at $199, while the iPhone 6 Plus pricing starts at $299.

Microsoft envisions our future

Posted on April 23, 2014 by Vivian Braga

By VIVIAN BRAGA

Microsoft has envisioned the future including many of their products and the software company has now opened a center presenting all the potential ways their upcoming technology will be transforming our lives.

At the time of the opening of the Microsoft Envisioning Center in Redmond, Microsoft officials released a video displaying this future reality. Despite most, this wasn’t a concept video, but an actual portrayal of how life will be like in five years with the technology we’re currently using. Furthermore, Microsoft argued this was no science fiction, but a concrete futuristic reality.

The Envisioning Center portrays a world where everything in controlled through voice and touch, and the technological gadgets we’re currently familiar with, like tablets are being revolutionized into a much larger scale.

The center depicts every home having a family wall — where everything can be controlled entirely from cooking to social networking. They’ve also designed a concept where work can be integrated between many devices with only a finger swipe and communicating through Skype, accessing the Internet, news, scientific or mechanical information anywhere in the house has become accessible.

In one of the blog posts, Steve Clayton, Microsoft Editor wrote:

“I like to think of it as a concept car that allows us to share what it might be like to experience future technologies with visitors, get their feedback, tweak, remix and discuss. It’s all part of advancing the trends we think have the greatest potential.”

Just like other technologies have completely revolutionized the way we communicate and connect within each other, Microsoft is also trying to continue this trend in a much deeper level within people’s homes and private environments. While the company says that their Center isn’t making predictions to exactly where technology is heading, the people who visit the Envisioning Center can have a clear perspective of how this fast-approaching future will be like.

https://www.youtube.com/watch?feature=player_embedded&v=ho00x7ZvDLw

MH 370 and insensitivity of news media

Posted on March 25, 2014 by Kelly Brody

By KELLY BRODY

The news has been abuzz with updates on the mystery of the missing Malaysian Airlines plane, Flight MH 370, yet as the story of the crash starts to piece together, it seems as though the feelings of the families involved are being neglected.

As the families were notified of the death of everyone aboard via SMS message, (something that would have never been done in the past), photos were snapped of the grief those related to the people on the flight felt upon receiving the news.

Heart-wrenching details, such as a woman collapsing, screaming “My son! My son!” and another woman who had to be taken off on a stretcher from the immense feeling of grief are all featured in the news. Many people urged the press not to photograph or film them, with one man even threatening a cameraman by saying “Don’t film. I’ll beat you to death!”

During a time of extreme sadness and tragedy, privacy is of the utmost importance. Yet, the press always sees the need to document every moment, especially when a story such as this one is such a hot-ticket item.

So is the press over stepping its boundaries? In this case, I believe so. It does no justice to the story to document photos and videos of the family members of those on the flight in fits of hysteria due to grief. Would you want photos taken of you upon receiving news about a death in the family?

Also, for the family members to find out about the absolute death of everyone aboard via SMS message is a tad insensitive. It’s considered rude to break up with someone over text these days, so for the Malaysian prime minister to notify the families of the death of their loved ones is a testament to the disrespect the media has over the entire situation.

The coverage of this flight tragedy has been largely publicized and laden with extremities. Many conspiracy theories have swirled about, and jokes have even been made about the mysterious nature of it all. Now that the British satellites are starting to uncover the mystery of the crash, I believe focus should be placed on the crash itself and less on the families. They deserve respect in this time of tragedy.

News coverage of dangerous trends

Posted on February 20, 2014 by Nicole Hood

By NICOLE HOOD

In the last year, CNN has covered two dangerous trends: a game called “Knockout” and another called “Neknominate.”

Knockout is a dangerous game that CNN started covering in November 2013. It entails one individual (generally in a group of teenagers) going up to a stranger and punching them with the intention of knocking them out instantaneously.

CNN has also reported that Knockout has caused more than one death in the Northeastern states of the US. Videos of teenagers doing this generally come from security cameras on streets, and news coverage showed these videos with the intention of exposing the game and impressing upon people really how lethal and irrational the game can be.

Neknominate, on the other hand, is a drinking game that has become trendy through social media. Videos are easily accessible and abundant on the internet. Here, an individual generally downs a hefty amount of alcohol mixed with something else, takes a video of it and, upon finishing the drink, the individual nominates a friend to out-do them within the next 24 hours.

Videos show teenagers not only downing usual mixed drinks but, in an effort to out-do their friends, players have mixed in their drink with a dead mouse, goldfish, insects, engine oil and dog food. Five people have died from playing this game, all being men under the age of 30. News coverage battles social media and the spread of this openly videoed social trend.

While players of one game generally avoid social media (for the risk involved of going to jail or juvy), players of another game use social media as a form of pressure to encourage others to play. Either way, the news reporters step in not only to report what is happening but to prevent others from participating in social trends that appeal to one’s (generally teenager’s) dangerous need to prove themselves to their friends or to the public.

In my last blog post, I wrote about the dangers of news pieces including certain social topics. In this post, however, I’d like to acknowledge how using social topics in the news can put a much needed negative spin on social trends. Of course, these social trends are newsworthy partially because the harm coming from them are not temporary but rather fatal, and most players don’t realize that.

People who watch these videos of Neknominate on Facebook might see it as an exciting challenge or other, uninvolved viewers might find it fascinating that someone would drink liquor out of a toilet or successfully drink something with a dead rat in it.

The news’ video compilation presents the same content but instead of a bunch of kids sitting around a computer oohing and aahing at a friend doing something nasty, the video shows a wider audience how Neknominating is fickle and dangerous.

Sources:

Flappy Bird app removed, causes stir

Posted on February 15, 2014 by Nicholas Carra

By NICK CARRA

The popular app Flappy Bird has been taken off the App Store after being the top downloaded app on the market. Now, phones with the app installed are being sold on eBay for up to $15,000. More commonly, the phones are listed around $2,500. Still, pretty ridiculous for a $300 phone with a free app.

The game set fire and users became addicted. The addiction and difficulty of the game led to incredibly detailed negative reviews from users and the game quickly became known as the devils game. Now that it can never be downloaded again, people are willing to spend thousands to get their fingers on Flappy bird.

Screenshot of search results for “iPhone with Flappy Bird” on eBay.com.

The game has a simple task of tapping the screen to cause the little bird to ascend. The goal is to pass through canals created by two Mario-like pipes.

One green pipe hangs from the ceiling, the other grows from the floor, and the bird must continue on to the right of the screen as it is met with continuous pipes.

The game became the top downloaded game on the App Store, which gave it power in the advertising world. Other apps with money for advertising led to a steady income for Dong Nguyen, the creator of the game.

Screenshot of Flappy Bird gameplay.

Nguyen now has created Iron Pants, which sucks. I tried it out and it was more frustrating than when somebody puts an empty bag of snacks back in the cabinet, only for a sucker like you to come along and open the empty bag. I don’t recommend downloading it.

eBay has been taking down the iPhones, but some are still on the website. People can always put them right back up anyway. Personally, I would never spend $2,000 for an iPhone game.

Time crunches and fact checking

Posted on February 7, 2014 by Kerrie Heckel

By KERRIE HECKEL

When the two bombs at the Boston Marathon went off on April 15, 2013, I was sitting in a class at my former high school, nearly 3,000 miles away. In less than half an hour, I found out about the bombing. Not from a teacher or announcement, nor a radio or television, but through a tweet sent out by CNN.

While only 8 percent of Americans use Twitter to receive news today, according to Pew research, that number is growing.

Part of the appeal is that Twitter and other online resources alike make circulating news faster now than it has ever been.

The beauty of a tweet is that journalists that have Twitter accounts can write and share a breaking story in seconds. Some will even send out a tweet directly after an interview.

Then to lessen the time frame between a journalist receiving knowledge and forwarding it to us is the matter of smartphones.

Anyone who carries a smartphone has access to these tweets in the literal palm of their hand. And it seems everyone today has a smartphone.

Business Insider estimated that about 22 percent of people in the world would own a smartphone by the end of 2013. Considering areas of the world where technology like this still isn’t available, it is reasonable to believe that if we looked only at Americans the percentage would be higher. Of course, if you’d like to see for yourself you could always glance around a college campus and try to count the number of students walking, smart phone in hand.

Simply enough, Twitter and others alike have made fast paced reporting something we’ve become accustomed to.

More and more immediacy from our news sources is something many of us expect. So, it’s no wonder why many reporters and news organizations make getting a story out quickly a top priority.

And while circulating information quickly may be important, one wonders what we lose when journalists spend less time with their stories.

According to Pew research, 75 percent of Americans don’t think journalists get their facts straight. Could this be an effect of rushed reporting?

The fact of the matter is when reporters are competing with one another to get the information out first; fact checking can take somewhat of a back seat.

This isn’t all speculation; in 2012, The New York Times asked in an Internet survey if reporters should fact check what politicians say. This question, I think brought to many peoples’ attention that fact that fact checking is no longer as important as it once was.

Many people took offense to the question and The Times received a number of sarcastic answers asking if they were joking.

What many reporters and readers may not consider is that there is a trade off between speed and fact checking. The faster a story breaks the less time was spent fact checking, where a story that may take longer to publish allows the journalist more time to fact check. This inverse relation means reporting a story quickly and thoroughly is a feat for any journalist.

However if many people are demanding both, just what exactly are journalists to do?

Snowden nominated for Nobel prize

Posted on February 6, 2014 by Jenna Johnson

By JENNA JOHNSON

One man’s criminal is another man’s … Nobel Peace Prize nominee?

Edward Snowden, former National Security Agency contractor, is now taking refuge in Russia after leaking classified NSA surveillance information. Snowden faces felony charges including espionage and theft of government property in the United States.

While he faces severe punishments in his homeland, some foreign governments have a more positive outlook on the situation. Norwegian lawmakers Bard Vegar Solhjell and Snorre Valen announced Jan. 29 on their website that they nominated Snowden for the Nobel Peace Prize.

According to Solhjell and Valen, Snowden contributed to peace by “revealing the nature and technological prowess of modern surveillance.” They also said that they recognized the damage to security he may have caused, and noted that they “do not necessarily condone all disclosures.”

Snowden isn’t only up for awards in Norway. His leakage of 1.7 million classified NSA records also won him the title of International Newsmaker of the Year by editors at Postmedia (fun fact: a close second was the royal baby.)

So, what is Edward Snowden? A whistle-blowing champion of free information or an unpatriotic traitor to the United States?

This is where the line between the freedom of the press and protecting national security becomes inherently fuzzy.

On one hand, Snowden did shed light on shocking information previously unknown by most Americans. According to his information, the government had monitored the phone calls of nearly every American and used surveillance for foreign leaders and terrorist organizations.

Most Americans will likely forgive terrorist surveillance, but recoil at the notion that their own phone calls were tapped. This information made public by Snowden allowed Americans to express their opinions regarding invasion of privacy by the government. Perhaps Snowden should not be punished so harshly for reporting questionable government actions.

Then again, maybe ignorance is bliss.

When it comes to the topic of national security, civil liberties have oft gone unprotected (Does the phrase “clear and present danger” ring a bell?). Many NSA officials now claim that the security of the United States has been threatened due to the leaked information from Snowden.

Thus, the age-old argument of how free freedom is continues. Does the freedom of the press protect revealing information that could potentially threaten a nation? Is it a journalist’s ethical duty to disclose the truth?

The answer is not, nor will it ever be, concrete. However, Snowden has created quite a stir with his NSA file leakage. No matter how noble the intentions, in my opinion, the commotion he caused should win nearly any award but the one for “peace.”

Social media can provoke violence

Posted on November 22, 2013 by Adam Hendel

By ADAM HENDEL

In one of my most recent blog posts, I discussed the importance of people posting videos of themselves doing acts of kindness. I proposed that we learn from the things we are seeing in the news and on social media, which can be used for good, but from today’s news, only half my claim was supported.

Headlines in numerous news sources today a concerning a new game/ fad called, “Knock-out”.

The purpose of the game is to try to knock a random stranger unconscious with one surprise punch to prove manliness. However, this so called game is leaving victims seriously injured and worse. There have been reports of these spontaneous assaults turning deadly in Chicago, St. Louis, New York and New Jersey.

Some reporters have said that there is no reason these kids are provoked but, according to several of the kids interviewed, it is a reason to show off and there is a likely source as to why this has become so popular. The new trends on social media and video sharing on vine has developed a category called “smack cam” where posters hit unsuspecting people in order to put out a funny video.

Popular trending websites, most specifically WorldStarHipHop.com, feature videos that showcase extreme violence and most specifically street fights that result in one person being knocked out. These videos that a huge population of our youth watch on these websites have clearly made an impact in their own decision-making.

The difference is that the videos are usually between friends staging a slap in the face for a short clip on vine, or a street fight caught on camera phones, but never has it occurred that elderly men and women are unnecessarily assaulted for fun.

Our youth will always try to raise the bar, but the popularity of shock value is clearly transpiring into kid’s lives. NBC has interviewed those behind the smack cam trend and has commented on several videos in particular that are truly cruel. A 21-year-old student named Max Isidor, the inventor of the #SmackCam, told NBC reporters he had no idea of the implications that would result from his viral trend.

Frank Farley, a professor of educational psychology at Temple University in Philadelphia, claims that social media are responsible for the spread of this trend. He believes the craving for risk taking and thrill seeking can be even more exercised by pulling these publicity stunts and sharing them on social media for all to see.

What is more shocking than a punch to the face?

I feel I was overly optimistic for hoping that social media could improve society, but instead the acts people are choosing to be influenced by are negative acts of violence and cruel humor.

News should report 3-D printing risk

Posted on November 19, 2013 by Adam Hendel

By ADAM HENDEL

The innovation of 3-D printing and introducing it to the general public raised concern in the news for a while. Reports initially said this it is something about which to be concerned. From the YouTube videos I have seen and posts I’ve read, the capability to make homemade weapons and paraphernalia is easily achievable.

On Nov. 11, CNN doubted the serious risk of introducing 3-D printers to the public in an article titled, “Texas Company makes metal guns with 3-D printer.”

The article acknowledges the potential for fear that criminals will be able to obtain modern weaponry without leaving their homes. However, the article dismisses the idea by saying that the printers and supplies used to make the 3-D parts are too expensive for the average citizen.

I disagree though, it is only a matter of time before the cost for the process will be affordable and will replace the printers we have in our offices.

The company featured in the article claims to use a very expensive 3-D printer. The basic model printers cost only a few thousand dollars and still produce very accurate printing. It is an amazing innovation and like the article mentions, it is a viable option for commercial use, but it still poses threats.

In May, Cody Wilson, 25, a member of a small non-profit group called Defense distributed posted instructions on how to an exact working replica of a modern handgun. The group also posted a video of a live firing with the homemade gun on the group’s website. The instructions on the Internet were taken down after the US state department sent a cease-and-desist letter. If there wasn’t such a serious concern, why was their group so tightly monitored

These printers will be advantageous to business owners and production of goods, but it still is a scary thing. even though some analysts have dismissed it, there is no denying the use of these printers for crime.

New PlayStation conquers nation

Posted on November 17, 2013 by Axel Turcios

By AXEL TURCIOS

Late Thursday night, long lines of tech fans waiting for the PlayStation 4 release were recorded outside of game stores around the nation.

Fans had been waiting for more than a year for this big event that promised to bring the latest in gaming advancement.

From new games to a better and faster console, Sony, a tech giant, gave buyers the most advanced in technology, just a week before competitor Microsoft launches the new Xbox One.

In fact, both consoles are promising many new features, but the Sony strategically put on sale its own at $100 less than Microsoft.

Making it available for $399 and breaking records after selling more than one million consoles within the first 24 hours.

For many, this means a war that is being declared, for others, a battle that is just starting to launch.

“So far so good, the HD graphics and the gaming experience make it a great deal,” Claudio Garcia, a gamer, said after obtaining his own PlayStation 4.

Garcia, like many others, had to wait a long time to get their hands on the new technology.

As for now the fever for the new PlayStation remains hotter than ever in this part of earth; however, fans around the globe still wait for what so many call the new era of gaming.

Is journalism still important?

Posted on November 14, 2013 by Rebecca Fernandez

By REBECCA FERNANDEZ

With news media changing faster than you can tweet, Tumble or post about it … it is hard to weigh the importance of journalism in this Digital Age.

Print journalism is going through a difficult time: facing deaths of newspapers and media outlets. Is journalism at risk as well?

Many people ask: “What is it that journalists actually do? How do we define a journalist? How is a journalist different than a blogger?” Traditionally, journalists go to the scene themselves and write, narrate, or shoot what is happening. They investigate and publish stories.

In our modern Digital Age, journalists have the ability to do more with the power of technology. We really had a hands-on experience in this through the Scavenger Hunt project in our CNJ 208 reporting class. They filter the clatter of the Internet by gathering all of the relevant articles in one story. They use these powerful new ways of communication to bring attention to important issues, whether they reported first or not. They live-blog and retweet the revolutions by introducing raw facts.

There is a need for professional journalists, not because they know how to write, but because they follow the rules and journalistic ethics, and they are competent about many topics they report on.

Journalism is still relevant, but it has definitely changed.

Journalism isn’t dying, it’s changing

Posted on November 8, 2013 by Melanie Martinez

By MELANIE MARTINEZ

Every holiday party or family get-together, it’s always the same thing. My relatives and their friends ask about boys and school. While my love life has fluctuated more than Oprah’s waistline (no offense, O) my college career has always been steady and focused. When asked about my major, I proudly reply, “Journalism,” which is always met with faces twisted in horror and concern.

“But honey, journalism is a dying career! Everybody knows that.”

Cue my usual exasperated sigh and excuse to beeline towards the snack table. I can feel their worried glances on my back. Poor thing. She needs to study a real major.

I know my Com School peers have experienced similar fright-filled responses. But do not fret my fellow journalism majors, as I’m sure you know, there is no need to switch over to something “more reliable” like engineering or accounting … we all suck at math anyways.

It is true that the journalism industry is currently going through major changes, but that doesn’t mean that it’s dying out and that reporters are going extinct.

On the contrary, BLS data shows that the number of help-wanted ads for “news analysts, reporters, and correspondents” has increased by 15 percent compared to last year. More people are telling BLS that they have careers as news analysts, reporters and correspondents compared to a year ago.

The Digital Age isn’t taking away journalism jobs, instead it’s simply modifying the description. These help-wanted ads now use words such as “digital,” “Internet” and “mobile.”

And what’s wrong with that? This isn’t the first time journalism and media have withstood major change due to technology. From the emergence of the radio in the twenties to the television takeover in the fifties, journalists have adapted when it comes to times of major change through medium.

As history shows, when technology advances and culture changes, journalists develop new skills to keep up. Journalism hasn’t died out and won’t die out because of this willingness to understand, adapt and learn.

The common idea that “everyone’s a journalist,” due to the prevalence of blogging online, is an inaccurate notion. The news and media industry needs educated journalists capable of interpreting the news and delivering it in the unique way only trained writers and broadcasters can. That’s not to say that raw talent is non-existent, but not everyone has the needed skill set acquired through education.

I believe that journalism will continue to strive in this Internet-centered period due to the fact that young journalists are capable and equipped to handle the shift. They lack the dated habits of their older counterparts and join the industry with a strong grasp of today’s environment.

Instead of collapsing careers, journalism’s changing ways are creating more jobs and opportunities, available to the people who are skilled and opened to them.

So maybe our world is studded with tablets and phones and our eyes are more constantly met with screens than with paper. We will always need people to report and interpret life’s happenings, no matter the outlet. From town crier to Tweet and everything in between, journalism has evolved along with the world and will continue to do so in the ever-changing future.

How do blogs affect news?

Posted on November 7, 2013 by Rebecca Cohen

By REBECCA COHEN

For starters, bloggers are the lucky ones. They have a lower standard to uphold and can therefore speak freely, with bias, opinion and all of the forbidden aspects of news writing.

Bloggers can speak without regard, because they have no boss. Their only standards to uphold are their own.

In journalism, it is frowned upon to use your boyfriend, best friend or cousin as a credible source; however, bloggers are free to use all three of these people – making their information easier to attain.

Although bloggers have the easier job, their work complies with news writing with a funny cycle.

If a person’s social media news feed is fluttered with their friend’s opinions on a certain topic, this will encourage users to want to know the facts. Fortunately, when people want the facts, they refrain from blogs and turn to the news.

If these users are equally as inspired as their Facebook friends were by a certain topic, they may take to sharing their opinions as well – thus continuing the cycle of blog-inspired news readings.

However, because blogs can be more entertaining than hard news, it becomes a struggle for news sites to compete. With the need for pictures, videos, colorful sites and interactive features, online news sites are compelled to comply with their new competition: the bloggers.

This competitive edge has led to website design, live news feeds, use of color, trends and advertisements on online news sites. News sites also broadcast on social media in order to compete with bloggers by featuring “share” buttons at the beginning or end of each online story.

Additionally, the interactive features on news stories have dramatically increased since social media has taken off. The incorporation of user comments, user photos, and overall user input allow online news sites to stay in the running against bloggers.

So, a little competition has pushed online news to new heights. And, no matter how much easier or controversial a blog story may be, no body of writing can replace the facts and credibility that is the news.

DIGITAL NEWS REPORTING

Journalism and Media Management Department, School of Communication, University of Miami

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